Do you want to recognize product copies? Do you want to retain control over the distribution channels of your product? In both cases, we can support you with our simple identification processes.
Product safety –
an important pillar of your brand protection strategy
Recognize counterfeits,
reduce product piracy
Tracking supply chains
uncovering gray market activities
Once your product is equipped with all the information on the distribution channel, you can trace supply chains and thus identify unauthorized resellers.
Ensure trust
in your brand
The clear identification of original products and their distribution channels is an essential part of today’s brand protection strategy for good reason. It helps to ensure that the integrity and trustworthiness of a brand and its products are not damaged.
With a forgery-proof fingerprint, you protect your company from far-reaching economic consequences:
You have secure evidence in the event of legal disputes. Based on the identity recorded in the database, your product can be clearly identified as an original – for example, when it comes to identifying copies or uncovering breaches of distribution agreements.
You can protect the well-being of your customers and prevent recourse claims due to poor product quality – for example, if copies in the food and medical markets are responsible for damage to health.
You protect your intellectual property and all related developments.
And: You can use new ways of customer dialog!
As QR codes offer the possibility of integrating information on benefits, promotions etc. that can be captured via smartphone, the product itself becomes a touchpoint for the brand experience. Our SQR code enables tamper-proof access.
Advantages of secure identification
- Ensuring reliable brand quality
- Preserving the brand image
- Strengthening customer satisfaction
- Control of the market